Bring authentic South Asian baking and cooking to your professional kitchen with East End Prem Gold Atta Meal – 20kg. Made from hard wheat, this premium wholemeal atta is designed to deliver soft, consistent results when preparing traditional chapatis, rotis, parathas and other Indian and South Asian flatbreads. The flour is naturally high in fibre and provides the dependable quality needed for regular foodservice preparation.

Key Features

• Premium Wholemeal Atta: A quality whole wheat flour suitable for traditional South Asian cooking and baking.
• Ideal for Flatbreads: Perfect for preparing soft chapatis, rotis, parathas and other authentic Indian flatbreads.
• Made from Hard Wheat: Helps provide a suitable texture and consistent dough performance for professional preparation.
• Naturally High in Fibre: A practical choice for businesses looking to offer traditional wholemeal flatbreads.
• 20kg Bulk Format: Suitable for high-volume kitchens, helping businesses maintain a reliable flour supply and reduce the need for frequent replenishment.
• Versatile Foodservice Ingredient: Well suited to restaurants, caterers, bakeries, takeaway businesses and commercial kitchens serving Indian, Pakistani and wider South Asian cuisine.
• Storage: Store in a cool, dry place and keep the packaging sealed when not in use to help maintain freshness and quality.

Choose East End Prem Gold Atta Meal – 20kg for reliable, authentic results across your professional kitchen. Its premium wholemeal composition and generous bulk size make it a practical choice for businesses producing fresh chapatis, rotis and other traditional flatbreads at scale.

The post East End Prem Gold Atta Meal – 20kg appeared first on Magna Foodservice.

Achieve consistently light, well-risen baked goods with Victoria Self Raising Flour – 25kg. Specially produced for commercial kitchens and high-volume foodservice operations, this high-quality flour contains carefully balanced raising agents, eliminating the need to add baking powder separately. It provides dependable performance across a variety of sweet and savoury recipes, helping businesses maintain quality and efficiency in every bake.

Ideal for creating fluffy cakes, soft scones, muffins, sponge cakes, pancakes, and other baked treats, this 25kg bulk pack is an economical choice for businesses with regular baking needs. Its consistent quality helps reduce preparation time, minimise errors, and ensure excellent baking results batch after batch.

Key Features

• Premium-quality self-raising flour with integrated raising agents for reliable performance.
• Produces light, airy textures and even rises in baked goods.
• Perfect for cakes, scones, muffins, traybakes, pancakes and other bakery products.
• Large 25kg bulk pack ideal for high-volume commercial baking operations.
• Saves preparation time by removing the need to measure separate raising agents.
• Delivers consistent baking results, helping reduce waste and improve efficiency.
• Suitable for bakeries, cafés, restaurants, hotels, catering companies and food manufacturers.

Storage Instructions 

Store in a cool, dry place away from moisture. Reseal or keep in a suitable food-safe container after opening to maintain freshness.

Whether you’re producing fresh cakes for a bakery display, baking scones for afternoon tea, or preparing large batches of desserts for catering events, Victoria Self Raising Flour – 25kg delivers the consistency, quality, and value that foodservice professionals rely on.

The post Victoria Self Raising Flour – 25kg appeared first on Magna Foodservice.

This is a single 1kg retail bag of Heera Maida, a finely milled refined white wheat flour. Its soft, smooth texture produces a light crumb, making it the classic choice for naan, puris, parathas, pastries and South Asian sweets. The 1kg pack is a practical size for home kitchens that want authentic results.

Key Features

• Convenient 1kg bag for home cooking and baking
• Finely milled refined white wheat flour with a smooth texture
• Perfect for naan, breads, puris, pastries and sweets
• Works across both savoury and sweet recipes
• Backed by trusted Heera quality

Uses

Use where a fine white flour is needed, from naan and flatbreads to frying batters and traditional sweets. Sift before use for a lighter finish.

Storage

Keep in a cool, dry place and transfer to an airtight container once opened to protect against moisture and pests.

The post Retail – Heera Maida Flour – 1kg appeared first on Magna Foodservice.

This case contains ten 1kg bags of Heera Maida, a finely milled refined white wheat flour. Maida has a soft, smooth texture that gives an airy crumb, which is why it is the traditional choice for naan, puris, parathas, pastries and many South Asian sweets. The 10x1kg case is built for caterers, restaurants and shops that need a dependable supply.

Key Features

• Ten 1kg bags per case for easy bulk stocking
• Finely milled refined white wheat flour with a smooth texture
• Ideal for naan, breads, puris, pastries and sweets
• Versatile across savoury and sweet recipes
• Trusted Heera quality for kitchens and retail shelves

Uses

Use in place of plain white flour for naan and flatbreads, for frying batters, and for classic sweets and pastries. Sift before use for the lightest results.

Storage

Store in a cool, dry place in an airtight container once opened to keep out moisture and pests.

The post Heera Maida Flour – 10x1kg appeared first on Magna Foodservice.

ADM Golden Dawn Plain Flour is a general purpose white wheat flour for a wide range of baking and cooking. Plain flour carries no added raising agent, so you control the rise yourself. The 16kg is a single catering sack for busy kitchens and bakeries. It handles pastry, batters and sauces with ease.

Key Features

• General purpose white wheat flour for everyday baking and cooking.
• No added raising agent, giving you full control over the rise.
• 16kg catering sack that keeps high volume kitchens supplied.
• Smooth, consistent milling for reliable, repeatable results.
• Suits pastry, batters, sauces, dusting and coating alike.

Uses

and Cooking: Use it for shortcrust and other pastry, pancake and Yorkshire pudding batter, and as a thickener for sauces and gravies. It is handy for dusting work surfaces, flouring tins and coating foods before frying. Add baking powder when you need a self raising effect for cakes and sponges.

Storage

Keep in an airtight container in a cool, dry place away from moisture and pests. Reseal the sack or decant into a sealed bin, and use by the date on the pack.

The post ADM Golden Dawn Plain Flour 16kg appeared first on Magna Foodservice.

This 10kg bag of Aashirvaad Atta gives you a generous supply of wholemeal wheat flour, the kind traditionally used to make soft, pliable Indian flatbreads. Aashirvaad is the flagship atta brand from ITC, and this large bag suits regular chapatti makers and catering kitchens that get through plenty of flour. Please note that it contains wheat and gluten.

Key Features

• Large 10kg bag of wholemeal wheat atta
• Milled for soft chapattis, rotis and parathas
• Aashirvaad is the flagship atta brand from ITC
• Ideal for households and catering that use flour often
• Contains wheat and gluten

Uses

Mix with water to make a smooth dough for chapattis, rotis, parathas and puris. The flour can also be used in a range of other everyday baking and cooking that calls for wholemeal wheat flour.

Storage

Store in a cool, dry place away from moisture and strong smells. Once opened, keep the flour sealed or in an airtight container to keep it fresh and protected from pests.

The post Aashirvaad Atta 10kg appeared first on Magna Foodservice.

Weikfield Corn Flour comes here as a catering case of 4 x 3kg, a generous format built for kitchens that thicken sauces, gravies and custards day in, day out. Corn flour, sometimes called cornstarch, is a fine white starch made from maize that thickens sauces, gravies and custards with a clean, glossy finish.

Key Features

• Fine maize starch that thickens without adding strong flavour
• Gives sauces, gravies and custards a smooth, glossy texture
• A handy binder for batters, bakes and fillings
• Made from maize and naturally free from gluten
• A trusted everyday staple from Weikfield

Uses

Blend with a little cold water to make a slurry, then stir into hot sauces, gravies, custards and soups to thicken. It also helps lighten batters and bind mixtures.

Storage

Store in a cool, dry place away from moisture. Once opened, keep the pack sealed or transfer to an airtight container and use within the period stated on the pack.

The post WeiKFiELD Corn Flour – 4x3kg appeared first on Magna Foodservice.

Weikfield Corn Flour comes here as a case of 8 x 200g cartons, each carrying a price marked 99p flash (PM stands for price marked, a printed price of 99p on the pack). Corn flour, sometimes called cornstarch, is a fine white starch made from maize that thickens sauces, gravies and custards with a clean, glossy finish.

Key Features

• Fine maize starch that thickens without adding strong flavour
• Gives sauces, gravies and custards a smooth, glossy texture
• A handy binder for batters, bakes and fillings
• Made from maize and naturally free from gluten
• A trusted everyday staple from Weikfield

Uses

Blend with a little cold water to make a slurry, then stir into hot sauces, gravies, custards and soups to thicken. It also helps lighten batters and bind mixtures.

Storage

Store in a cool, dry place away from moisture. Once opened, keep the pack sealed or transfer to an airtight container and use within the period stated on the pack.

The post WeiKFiELD Corn Flour (PM 99p) – 8x200g appeared first on Magna Foodservice.

TOP OP Rice Flour is made from finely milled rice, giving a smooth, fine flour that is a staple across South Asian and wider cooking. It brings a light crispness to batters and coatings and works well as a thickener. Each case contains 6 bags of 1.5kg, a practical size for regular cooking and baking.

Key Features

• Finely ground rice flour with a smooth texture
• Case of 6 bags at 1.5kg each for everyday use
• Adds a light crispness to batters and coatings
• Useful for dusting, thickening and traditional recipes
• Packed by TOP OP, a trusted world foods brand

Uses

Use in batters for a crisp finish, as a coating for frying, as a thickener for sauces, and in traditional South Asian dishes such as pancakes and sweets.

Storage

Store in a cool, dry place away from direct sunlight, and reseal the bag after opening to keep the flour dry.

The post Top-Op Rice Flour – 6×1.5kg appeared first on Magna Foodservice.

Canada Gold Chapatti Flour is offered here in an 8kg bag, where PM means price marked so the recommended selling price is shown on the pack. This more compact size suits households and smaller kitchens who still want a quality medium wholewheat atta for everyday flatbreads.

Key Features

• Medium wholewheat chapatti flour, also known as atta
• Practical 8kg bag for regular home baking
• Milled for soft, pliable chapatti and roti dough
• A versatile base for many flatbreads and doughs

How To Use

Combine with water to make a soft dough, rest it, then roll and cook on a hot tawa or griddle for chapattis, rotis, parathas and puris.

Storage

Store in a cool dry place away from moisture. Keep the bag sealed, or move to an airtight container once opened.

The post Canada Gold Chapatti Flour – 1x8kg appeared first on Magna Foodservice.