Retail – East End Paprika Powder 100g

Description

E.E. Paprika Powder 100 g: warm colour and mild flavour for everyday cooking

This is ground paprika from East End Foods, the Birmingham spice company that has supplied British and South Asian kitchens since 1972. The 100 g size is a single retail pack, handy for a home store cupboard or as a topping spice on a cafe pass. Paprika is milled from dried red peppers and brings a warm red colour with a mild, faintly sweet taste rather than fierce heat.

Key Features

• Ground from dried red peppers for a rich red colour that lifts the look of finished dishes
• Mild and gently sweet, so it seasons without overpowering other flavours
• A 100 g retail pack that suits home cooks and smaller kitchens
• From East End Foods, a trusted name on UK spice shelves
• Works as both a cooking spice and a finishing garnish

Cooking and Uses: Stir into goulash, stews, rice and marinades, or rub over chicken and potatoes before roasting. A pinch dusted over houmous or soup adds colour at the plate. Add early for a mellow note, or scatter at the end for a fresher lift.

Storage

Keep in a cool, dry cupboard away from direct sunlight and reseal after each use to protect the aroma.