LU Zeera Plus takes its name from zeera, the cumin seed that gives these biscuits their signature aroma and gentle savoury flavour. Presented as a single 126g retail pack, each biscuit is light and crisp with a delicate balance of sweet and savoury. It is an easy keep at home pack for tea time and casual snacking.
Enjoy alongside chai or coffee, serve to guests as a light tea time biscuit, or pack a few for a savoury leaning snack during the day.
Store in a cool, dry place away from direct sunlight and heat. Reseal the pack or transfer to an airtight container after opening to keep the biscuits crisp.
A: Zeera is the Urdu word for cumin, the spice that gives these biscuits their warm, aromatic flavour. Q: Are they sweet or savoury? A: They strike a balance, with a gentle savoury cumin note and a subtle sweetness. Q: Who makes it? A: Continental Biscuits Limited in Pakistan, under the well known LU brand. Q: How long do they stay fresh? A: Check the best before date on the pack, and reseal after opening to keep them crisp.
About the brand: LU is a well known biscuit brand produced in Pakistan by Continental Biscuits Limited. The range spans everyday favourites from savoury crackers to sweet treats, and LU biscuits are a familiar sight in homes, shops and on tea trays across the region.
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