This is finely ground red chilli from East End Foods, sold here in a 1 kg pack. At that size it is a single large retail or catering pack, well suited to kitchens that go through chilli quickly. The powder gives both colour and heat, so a small amount does plenty of work in most dishes.
Cooking and Uses: Add early to curries, dhals and gravies so the heat and colour cook through, blend into tandoori style marinades, or mix into dry rubs and spiced flours for frying. Because it is finely milled it disperses evenly, so add gradually and taste as you go.
Keep in a cool, dry cupboard away from light and moisture. Reseal firmly after each use or decant into an airtight tub to hold the colour and aroma.
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